Your cart is empty
⏳ Free Standard Delivery For Today ⏳
K-Pop, or Korean pop, is a very popular music genre in South Korea but also worldwide. The group BTS, one of the most famous representatives of this music, is currently facing a slowdown due to the military service obligations of some of its members. This situation has repercussions on the entire K-Pop industry, according to statements from Bang Si-hyuk, founder of Big Hit Entertainment.
In South Korea, military service is mandatory for all men aged 18 to 28. This means that some BTS members, who are all men, must interrupt their music careers to fulfill their duty to their country. This situation is problematic for the group, as BTS is one of the biggest K-Pop successes worldwide.
Despite everything, Bang Si-hyuk, the founder of Big Hit Entertainment which manages BTS, is confident about the group's future. He stated that BTS had anticipated this situation since 2018 and that it had been under discussion for some time. According to Bang, military service can be considered a turning point in the group's career, and he expressed his confidence in BTS's growth and evolution in the future.
However, this pause in BTS's career has repercussions on the entire K-Pop industry. Indeed, BTS is one of the most popular groups in this music, and their absence is felt. Bang Si-hyuk himself acknowledged that K-Pop has experienced a slowdown recently. He explained that export indicators and streaming growth showed a decrease in interest in K-Pop.
It is therefore important for the K-Pop industry to find ways to overcome this difficult period. Bang Si-hyuk emphasized the importance of increasing K-Pop's exposure globally and developing an infrastructure for that. He also mentioned the acquisition of labels and management companies in the United States.
Despite these measures, Bang Si-hyuk expressed his concern about the future of K-Pop, stating that other music genres, such as Latin music and afrobeat, were gaining popularity. He therefore called on the K-Pop industry to innovate to remain relevant and interesting to the audience.
Besides military service, BTS members face other concerns. For example, Suga, one of the group members, recently spoke about marriage and the pressure he feels from his father to get married. During a TV show, Suga revealed that his father often asks him when he plans to marry, which elicited amused reactions from fans.
Furthermore, ticket sales for Suga's solo tour in the United States have also raised concerns. Due to high demand during the initial presale, Ticketmaster announced on Twitter that there would be no more ticket sales for the tour in the United States. Fans expressed their dissatisfaction, claiming that some tickets were still available at very high prices. This situation is not unique to Suga's tour, as other artists, such as Beyoncé and Taylor Swift, have also experienced ticket sales issues recently.
Despite these difficulties, the future of K-Pop still looks promising. BTS remains one of the most popular groups in this music, and their influence continues to expand worldwide. Other K-Pop groups are also gaining popularity, such as Blackpink and Twice.
It is important to note that K-Pop is an ever-evolving industry, with new groups and artists regularly emerging. K-Pop agencies continue to invest in new talents and new projects to maintain public interest. It is also important to emphasize that K-Pop has managed to establish itself globally largely thanks to its ability to constantly renew itself.
Ultimately, despite the current challenges facing the K-Pop industry, it is clear that this music has a bright future. With talented artists, dedicated fans, and an ability to constantly renew itself, K-Pop will continue to evolve and thrive in the years ahead.
K-Pop is constantly evolving music, with challenges and opportunities regularly arising. The military service of BTS members undeniably impacts the entire K-Pop industry, but it is important to note that this music has managed to overcome similar challenges in the past.
The K-Pop industry will continue to evolve and grow, with new artists and new trends regularly emerging. K-Pop fans can be assured that this music is here to stay and will continue to entertain and inspire them in the years to come.
Comments are approved before their publication.
