Holika Holika

Holika Holika is a Korean cosmetics retailer owned by ENPRANI Co. Ltd and founded in Korea in 2010. Enprani was established by Samsung and CJ Group. Holika Holika is expanding its market worldwide.

Holika Holika products are characterized by unique and eye-catching packaging that appeals to young style-conscious consumers, both men and women. Our brand offers affordable prices for high-quality products made with the best ingredients.

Holika Holika's vision is to provide practical and fun cosmetic products to highlight the natural beauty of every woman. Holika Holika offers you happy moments when shopping in our stores. The products aim to give you a fun experience with a surprising and wonderful result.

Holika Holika derives from the English suffix "-holic" meaning addiction. The Korean "holida" means "temptation" to form the brand name and its concept.

Enprani launched its products in 2000 with the ambition to be the first Korean luxury cosmetics line. Thanks to their elegant design and collaboration with the SALK institute, known for its cutting-edge cell culture technology, they ultimately established a global prestige brand. With world-class quality, sophisticated design, and constant passion and dedication to caring for women's skin so it remains as healthy and youthful as at the age of twenty, Enprani has gradually won the love of many consumers.